Executive expertise, once reserved for companies large enough to hire it.
My Virtual VP builds executive-level systems for companies that don't have the resources, bandwidth, or desire to carry a deep VP bench.
Same AI. Same question. Two different answers.
What decides the quality of the answer is whether the AI knows your business. Pick a question and compare.
I'm thinking about raising prices 6% across the board before Q3. What's your read on timing?
Price increases can improve margins when handled carefully. Consider notifying customers in advance, highlighting the value you provide, and monitoring churn after the change. The right timing depends on your market and your customers.
Mid-market is our biggest churn exposure. A 6% increase may be reasonable, but I'd want us to look at our upcoming renewals and competitor pricing before we decide how to roll it out.
Illustrative conversations. The company in each scenario is fictional. Each VP already holds the company's customer, market, and decision context from its Executive Brief.
Built around your business, not your industry averages.
Your VP runs on the same platform you may already use. Telling ChatGPT or Claude to act as your VP gives it a title. A built VP gives it your business: how you make decisions, the facts it has to stay inside, and testing against your real scenarios before you rely on it.
Your executive team.
Choose the expertise that will move the needle most for your business. Each one is built around your voice, your market, and your decisions. Open any role to see what you can bring to it.
Strategy
Decisions, pricing, competitive positioning, growth planning. Pressure-tests your thinking before you commit.
Marketing
Brand voice, content, campaigns, messaging. Creates and thinks in your voice.
Operations
SOPs, process design, team consistency, client experience. Builds systems that keep things running without everything coming back to you.
Sales
Proposals, follow-up, objection handling, pipeline thinking. Closes the gap between opportunity and revenue.
Product
Product priorities, launch planning, feature decisions, and what to build next.
Partnerships
Alliance strategy, channel development, joint ventures, referral networks. Builds the relationships that grow revenue.
HR
Hiring, performance, team communication, culture. Handles the people decisions that quietly drain your week.
Customer Success
Retention, expansion revenue, client experience, referral systems. Turns existing clients into your best growth channel.
Need expertise that is not listed? Tell us what you need and we will build it.
Danielle Molder, Founder
Executive judgment behind every build.
I've led teams across sales, marketing, and strategy, and for the last seven years of my corporate career, I served as VP of Global Alliances, structuring complex partnerships with companies ranging from $10M startups to billion-dollar enterprises. In every role, at every level, I worked directly alongside CEOs. My job was always the same: step back, see the full picture when others were too close to it, and build the strategy that turned opportunity into results.
When I saw what AI could actually do, I didn't experiment casually. I deconstructed it. I mapped where it enhances executive judgment and where it fails. I pressure-tested it against real decision scenarios: partnerships, market expansion, pricing.
This was not built by engineers guessing at executive workflows. It was built by someone who has sat in the room when the decision mattered. That's the difference.
In their words.
Founders on working with their Virtual VPs, and a business owner on the AI Playbook Workshop.
Rhona McBain
Founder, Atelier Habitus | Create Forward
Creative Intelligence OS™
“As a founder, I have an extraordinary number of ideas, ambitions, and moving parts. What Danielle’s Virtual VP has given me is an executive team that helps me bring those ideas into existence.
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My Virtual VPs of Strategy, Marketing, and Sales each bring a different perspective to the business. Together, they’ve helped me develop two distinct brands, refine my positioning, build marketing and sales materials, and navigate the countless decisions involved in bringing a new luxury experiential business to market.
I adore having access to that level of strategic thinking whenever I need it. I can explore an idea, argue with a recommendation (which I absolutely do), work through a problem, or simply reduce decision fatigue.
I now spend more of my energy doing what I do best, while they help me build a business that can actually support the scale of my imagination.”
Andre Lynch
Founder, CEO Sightline
“I run CEO Sightline as a founder-led company with a small footprint and a lot of decisions. My Virtual VP built four executives for me: a VP of Strategy, a VP of Product Development, a VP of Technology, and a VP of Marketing. Each has a defined lane, and together they cover the ground I used to carry alone.
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The biggest change is speed from idea to production. I used to hold a new idea for days while I sorted out whether it was worth building, whether it was feasible, and where it belonged in the sequence. Now I can take it to the right VP and get a recommendation first, with the reasoning and the tradeoff behind it. Product Development tells me what earns build capacity. Technology tells me what is feasible and what it risks. Strategy tells me where it sits against the company’s direction. I leave with a decision and a next step instead of an open question.
The roadmap is where this matters most. The VPs hold the line on priorities when a good idea shows up at the wrong time, and they say so plainly. That has kept my focus on the work that moves the company forward, and it has made my roadmap decisions faster and easier to defend.
Marketing works from the same facts as the other three, so what we say publicly stays consistent with what the company can support.
Danielle started with how my business really runs: my constraints, my decisions, and which calls belong to me. The VPs reflect that. I recommend My Virtual VP to any founder who needs executive judgment without building an executive team.”
Mazie Yewell
Owner, Wonder, Whimsy & Wisdom
“The AI Playbook Workshop was truly a game-changer for me and my business! I walked in wanting to better understand how to market my business and walked away with something far more valuable: a clear vision, a defined marketing strategy, and the confidence to put it all into action.
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One of the most exciting outcomes was developing a plan for a new website that speaks directly to my unique business niche and the customers I want to attract. I now have a much clearer understanding of how to use AI to create meaningful content, communicate the value of what I offer, and market my business more effectively.
What once felt overwhelming now feels exciting and achievable! This workshop didn't just teach me about AI. It empowered me with practical tools, a focused direction, and renewed confidence in my ability to grow my business.
I highly recommend this workshop to any small business owner who is ready to stop guessing, start marketing with intention, and take their business to the next level!”
One build. Executive expertise wherever you need it most.
A one-time build fee, done for you. No prompt engineering or AI expertise required.
One-time build fee
One-time build fee
One-time build fee
Every build includes
Your AI platform subscription is paid directly to the provider. Need more than three roles? We will scope it with you.
Strategic Realignment Review
$1,200For existing clients after meaningful business change: a new market, a repositioned offer, a new growth stage, or a new direction. Your VP team is recalibrated to match where the company is now.
From first conversation to a working executive team.
Share what only you know.
The Executive Brief is the strategic source code for your VP team. We review your business and your website, then draft roughly 20 questions per role, specific to your company. Plan on about 2 hours per role.
Watch your VPs get tested.
Each VP gets its own lane, your business context, decision logic, and clear boundaries. We run every one against real business scenarios, including ambiguous ones, then refine it until it reflects your business.
Meet your team, then put it to work.
We meet by Zoom or in person for a live install. After that you work with your VPs in ordinary conversation. Type a question, describe a problem, or paste in a draft. They are available at 2am.
The expertise has been out of reach long enough.
Tell me a little about your business and where you could use more executive support. I'll be in touch to explore which VP roles could make the biggest difference.
Let's Talk About Your Business